The Rookie QB Mousetrap

Setting the Bait

Every season, highly-drafted rookie quarterbacks enter the league surrounded by a whirlwind of hype, and 2020 is no exception. Fantasy managers that believe in Joe Burrow, Tua Tagovailoa, and Justin Herbert will be eager to snatch up pieces in their respective offenses. However, history tells us that might not be the wisest idea, at least when it comes to wide receivers.

A.J. Green is currently being drafted as the WR28, according to FantasyPros ADP. Among players that started at least 10 games, here’s where Green has finished in PPG each season since 2011 (PPR scoring): WR3, WR5, WR16, WR12, WR5, WR11. With almost two years to return to full health, and Joe Burrow coming to town, he’s a no-brainer at his WR28 price, right? 

Wrong. 

Joe Burrow is a mousetrap, and A.J. Green is the delicious piece of cheese. You are beckoned forward with hopes of a tasty reward, but then you stop. Should I put myself in harm’s way when there’s freshly sliced Jarvis Landry in the fridge? Could this cheese taste that much better, or is “elite upside” just code for “unnecessary risk”? 

A Recent History of Rookie Quarterbacks

You see, I did a little digging into what happens when WRs, even productive ones, are forced to play with rookie QBs. The results were far from encouraging. What I found was that rookie QBs typically struggle to support even one top-36 WR, let alone anything remotely close to “elite.” Take a look at the table below, which shows the 23 rookie QBs since 2012 that started at least 12 games. Notice where their top WR finished in PPR points per game.

 Rookie Year   Rookie QB  Top Wide Receiver  Finish in PPG 
 2012  Andrew Luck  Reggie Wayne  WR11
 2012  Robert Griffin III  Pierre Garcon  WR26
 2012  Ryan Tannehill  Brian Hartline  WR41
 2012  Russell Wilson  Golden Tate  WR51
 2012  Brandon Weeden  Josh Gordon  WR53
 2013  Geno Smith  Jeremy Kerley  WR58
 2013  Mike Glennon  Vincent Jackson  WR20
 2014  Blake Bortles  Allen Robinson  WR35
 2014  Teddy Bridgewater   Greg Jennings  WR48
 2014  Derek Carr  James Jones  WR45
 2015  Jameis Winston  Mike Evans  WR26
 2015  Marcus Mariota  Dorial Green-Beckham   WR71
 2016  Carson Wentz  Jordan Matthews  WR38
 2016  Dak Prescott  Dez Bryant  WR21
 2017  Mitchell Trubisky  Kendall Wright  WR57
 2017  DeShone Kizer  Rashard Higgins  WR109
 2018  Baker Mayfield  Jarvis Landry  WR27
 2018  Sam Darnold  Robby Anderson  WR43
 2018  Josh Allen  Zay Jones  WR52
 2018  Josh Rosen  Larry Fitzgerald  WR35
 2019  Kyler Murray  Christian Kirk  WR32
 2019  Daniel Jones  Sterling Shepard  WR25
 2019  Gardner Minshew  DJ Chark  WR20

Breaking down these results broadly, we find that 4% of our sample QBs supported a WR1,17% supported a WR2, and 47% supported a WR3. In other words, since 2012, there’s been a 53% chance that a rookie QB fails to produce even a single wide receiver in the top 36. Considering there are only 32 teams in the NFL, that’s a pretty shocking revelation. 

So, What’s Going On?

Since 2012, there have been 66 occurrences of a QB throwing for over 4,000 yards and 25 TDs. None of them were rookies. This means that when you project production for weapons in a rookie-led offense, you have to start with a smaller pie. When you mix in the poor efficiency and conservative tendencies that often plague first-year signal-callers, we start to understand why their WRs often let us down. Consider the 11 WRs from our previous sample that managed to finish in the top 36. 

 Top-36 WRs  Finish in PPG   Targets Per Game Rank 
 Reggie Wayne  WR11  2nd
 Pierre Garcon  WR26  54th
 Vincent Jackson  WR20  10th
 Allen Robinson  WR35  28th
 Mike Evans  WR26  11th
 Jarvis Landry  WR27  11th
 Dez Bryant  WR21  37th
 Larry Fitzgerald  WR35  33rd
 Sterling Shepard   WR25  21st
 Christian Kirk  WR32  20th
 DJ Chark  WR20  25th

Pierre Garcon, Dez Bryant, and DJ Chark were efficient with their targets, finishing higher in PPG than targets per game. For all the rest, the opposite is true. Essentially, their rookie QBs were able to provide them with enough volume to finish well, but poor efficiency still suppressed their overall point totals. 

In 2012, Andrew Luck had a historic rookie season, finishing 5th all-time in TDs and 1st in passing yards. He peppered Reggie Wayne with a career-high 195 targets,2nd-most in the league. Despite this, Wayne saw a career-low in catch percentage, a below-average YPR, and just 5 receiving TDs, leading to his WR11 finish. 

Despite Mike Glennon’s underwhelming stat line, Vincent Jackson was similarly propped up by a whopping 160 targets, 6th in the NFL. With an accomplished passer, those targets likely would have led to a WR1 finish. Instead, Jackson caught only 48% of those passes due to Glennon’s inaccuracy and finished as the WR20. 

Revisiting 2019

I don’t feel the need to provide context for every player in the sample, but I would like to briefly touch on the impact of Drew Lock and Dwayne Haskins, two rookie QBs from 2019, that started a handful of games. Courtland Sutton had 8 weekly top-30 finishes before Drew Lock took over in Week 13. In Lock’s 5 games, Sutton finished as the WR6 (cool!), WR51, WR37, WR50, and WR43. As crazy as it sounds, without Joe Flacco and Brandon Allen, Courtland Sutton may not have broken out. 

We see a similar trend with Terry McLaurin, who finished as the WR29 in PPG. With Case Keenum at QB, McLaurin was on pace to finish as the WR11 (15.98 PPG). Extrapolating his six games with Dwayne Haskins would lead to a much less impressive finish as the WR43 (12 PPG). These additional examples continue to drive home the overarching point: rookie QBs are more or less incapable of providing WRs with the volume AND efficiency required to put up elite fantasy production. 

Application for 2020

There are three potential Rookie QB Mousetraps to be aware of in 2020: Joe Burrow, Tua Tagovailoa, and Justin Herbert. Of these three, Burrow is the only one projected to play all 16 games. This means that these trends should affect A.J. Green and Tyler Boyd to a greater extent than the Chargers and Dolphins WRs. The Bengals are also the only team of the three with two WRs being drafted in the top 36. This means that A.J. Green or Tyler Boyd or both have a high chance of underperforming. 

Keenan Allen, Mike Williams, DeVante Parker, and Preston Williams are not immune to the Rookie QB Mousetrap simply because they are expected to have veteran passers to start the season. Consider how drastically Sutton and McLaurin’s production fell after their teams turned to rookie QBs.  Knowing that their production will likely be in the hands of Tua and Herbert, do you want to rely on these receivers when the fantasy playoffs arrive?

The solution to the Rookie QB Mousetrap is not to avoid it at all costs. After all, every player becomes a value at a certain point, even these WRs. The key is knowing the mousetrap is there in the first place. Use this data as a tiebreaker when you’re on the clock, to construct tiers, or even when considering trades during the season. Let’s be smarter than the mouse. Don’t fall for the cheese, no matter how tasty it looks.

Thanks for reading this article! Look me up on Twitter at @fantasyfreezer if you’d like to hear more from me. I love answering fantasy questions, discussing trades, and engaging in friendly debates, so be sure to drop in and say hello.